10th INTERNATIONAL QUALITATIVE RESEARCH CONFERENCE 2021
Professor Virginia Braun
*SUBJECT TO APPROVAL
Topic: Understanding the Method of Thematic Analysis and Choosing the Right Approach for Your Project
Virginia Braun is a professor of psychology from the University of Auckland. She has co-authored with Associate Professor Victoria Clarke on a heavily cited method – thematic analysis in 2006. It is now called reflexive thematic analysis. The original paper on TA received close to 100,000 citations.
As an academic psychologist, her interest is in examining the relationship between the social, the scientific and the individual, in relation to bodies, sexuality and health. Together with Dr Clarke, they have written an award-winning textbook - Successful Qualitative Research: A Practical Guide for Beginners. Her new book focuses on data collection: Collecting Qualitative Data: A Practical Guide to Textual, Media and Virtual Methods (co-edited by Victoria Clarke & Debra Gray; Cambridge University Press, 2017), and she (me, Victoria Clarke, Naomi Moller and Hannah Frith) recently edited a Special Issue of Qualitative Research in Psychology on the exciting data collection method called story completion.
Professor Michael Myers
Michael D Myers is Professor of Information Systems at the University of Auckland Business School, New Zealand. His research interests are in the areas of digital transformation, the social, organizational and cultural aspects of digital technologies, and qualitative research methods in information systems.
He won the Best Paper Award in the Journal of Strategic Information Systems in 2019 (with Simon Chanias and Thomas Hess) for a paper titled “Digital transformation strategy making in pre-digital organizations: The case of a financial services provider.” He also won the Best Paper award (with Heinz Klein) in MIS Quarterly in 1999. Michael served as President of the Association for Information Systems (AIS) in 2006-2007 and as Chair of International Federation of Information Processing (IFIP) Working Group 8.2 from 2006-2008. He also served as a Senior Editor of MIS Quarterly from 2001-2005 and as a Senior Editor of Information Systems Research from 2008-2010. He currently serves as Editor-in-Chief of European Journal of Information Systems. Michael is a Fellow and LEO award winner of AIS.
Professor Rohaida Mohd Saat
Dr Rohaida Mohd. Saat is an honorary professor at the Department of Mathematics and Science Education, Faculty of Education, University of Malaya.